Going global: choosing the right markets, marketplaces and buyers
About:
A practical roundtable for ambitious SMEs and consumer brands looking to grow internationally. Delivered by Infinity Blue and Navigator Global by Santander, the session will explore how businesses can prioritise the right markets, assess marketplace and channel fit, and prepare for meaningful conversations with overseas buyers, retailers and route-to-market partners.
Who should attend:
Founders, commercial leaders, ecommerce leads and export teams from consumer, B2C, D2C and marketplace-ready brands considering international growth or already trading cross-border.
Why it’s relevant:
International growth can unlock significant opportunity, but choosing the wrong market or channel can create cost, complexity and distraction. This session will help attendees understand how to respond to real overseas demand, access more relevant buyer, retailer and marketplace conversations, and better prepare for growth in international markets.
What you will get from it:
Attendees will leave with a practical view of how to assess market attractiveness, channel fit and operational readiness, plus the key questions to ask before entering a new market, marketplace or buyer conv